Ol’ Dirty Bastard’s Family Plans Reality Show
Ol' Dirty Bastard's family is planning a reality show. The late Wu-Tang Clan rapper's descendants are heading to the small screen as part of a new management deal with his estate.
Hip Hop DX shares that Four Screens Production is now managing ODB's image and intellectual estate. "Ol’ Dirty Bastard is a legend and a hip-hop icon," Four Screens' president Messiah Jacobs says in a press release. "Although his life was cut short, there is still more work to do. His fans want to see more and hear more, and with Four Screens’ creative background, the Estate can give them just that."
In addition to the reality show, Four Screens has ideas for brand extensions and partnerships. “We are always coming up with new ideas and projects concerning O.D.B.," the company's Creative Director Nicole Beckett says in the release. "As a fan myself, I am constantly in search of the next great collaboration concerning this iconic rapper, whether it be a commercial for pistachios, a bio pic similar to VH1’s TLC, a clothing line, skateboards, whatever…O.D.B. was a talent and a character like we will never see again and his legacy will live on.”
The 'Shimmy SHimmy Ya' MC died of a drug overdose in 2004, at the age of 35. He was resurrected last year as a hologram during Rock the Bells, as his son, Young Dirty Bastard, performed onstage.