Since 50 Cent has spent much of the past few years spinning rhymes about his, shall we say, "magic stick," it's only fair that he should branch out into peddling accessories for said appendage.

So, much like Malibu Barbie expanded her empire into dream houses and pink convertibles, Mr. Cent has begun marketing a line of condoms, which the ever-altruistic MC calls part of his master plan to promote safer sex among inner city kids -- a spin (no pun intended) that's more philanthropic than the one he's attached to the line of sex toys that he's planning to introduce under the same banner.

Celebrity endorsements can never hurt sales of any product, but we're not entirely sure that folks will be eager to pony up for a prophylactic bearing the name of a guy whose image was largely built on being riddled with nine holes, if you get our drift.