JAY-Z Lands Creative Director Role with Puma
The rap mogul joins the sneaker brand as president of basketball operations.
Puma
Daily Sneaker Round Up: Hello Kitty x Puma, adidas EQT BBALL
Hello Kitty helps Puma celebrate their anniversary, adidas pushes tech forward, and Jordan Brand drops some luxury on us.
Sneaker of The Week: Rihanna x Puma Fenty Trainer
Rihanna's latest Fenty look is bound to be a bestseller.
Puma Clyde Canadian Money
Canadian loot in particular is so colorful that it inspired this latest Puma Clyde pack.
Puma Breaker Knit
Big Sean is still doing big things and his footprint is getting even larger thanks to Puma.
The Weeknd x Puma XO Parallel
The Weeknd has teamed up with Puma to produce his first signature sneaker.
Puma Suede 50th Anniversary
The Puma Suede has a deep history in sports and activism thanks to Tommie Smith and John Carlos’ black power salute during the 68 Olympics.
Off The Hook x Puma Clyde Dress Code
Off The Hook is a Canadian sneaker retailer that really lives up to their name and they’ve joined forces with Puma to prove that point.
Rihanna x Puma Fenty Creeper for Clara Lionel Foundation
Anything Rihanna touches turns to gold, and her collaboration with Puma is no exception.
The Weekend x Puma Tsugi Shinsei Nido
The Weeknd is using his juice to help Puma launch their latest look, the Tsugi Shinsei Nido.