Contact Us

U.K. Singer Cher Lloyd Signs to Jay-Z’s Roc Nation

Dave Hogan, Getty Images

The latest addition to Roc Nation’s ever-expanding roster is British artist Cher Lloyd. Jay-Z has signed the rapper/singer and former contestant of the U.K.’s ‘X Factor’ to his imprint.

Lloyd has already built considerable buzz in the U.K., after auditioning for the talent show with a cover of Soulja Boy‘s ‘Turn My Swag On.’ Earlier this month, she performed a duet with super producer Will.i.am during ‘X Factor”s season finale. According to the U.K.’s The Sun paper, the 17-year-old performer was in negotiations to sign a deal with Will.i.am. before accepting a contract with Jay-Z.

“Even though Cher didn’t do terrifically well in the ‘X Factor’ finals, there’s been [a lot] of interest in her. Will.i.am’s backing only intensified the battle to get her signature,” a source told The Sun. “After weighing up the pros and cons, it was thought that the team at Roc Nation would be best placed to turn her dreams of stardom into a reality.”

Earlier this week, Will.i.am addressed Lloyd on Twitter, writing, “Hey cher, when should we release the song we recorded in london??? … (Its a smasher). The day after the last xfactor… cher loyd and I went in the studio and made a mega smasher.” So far, Will has made no comment on Lloyd’s new Roc Nation deal.

She will join the current lineup of Roc Nation artists, which includes J. Cole, Bridget Kelly, Jay Electronica and Willow Smith.

Watch Cher Lloyd Cover Soulja Boy’s ‘Turn My Swag On’

Best of the Web

More From Around the Web

Leave a Comment

It appears that you already have an account created within our VIP network of sites on . To keep your points and personal information safe, we need to verify that it's really you. To activate your account, please confirm your password. When you have confirmed your password, you will be able to log in through Facebook on both sites.

Forgot your password?

*Please note that your points, prizes and activities will not be shared between programs within our VIP network.

It appears that you already have an account on this site associated with . To connect your existing account with your Facebook account, just click on the account activation button below. You will maintain your existing profile and VIP program points. After you do this, you will be able to always log in to http://theboombox.com using your Facebook account.

*Please note that your points, prizes and activities will not be shared between programs within our VIP network.

Please fill out the information below to help us provide you a better experience.

Register on The Boombox quickly by logging in with your Facebook account. It's just as secure, and no password to remember!

Not a Member? Sign Up Here.

Register on The Boombox quickly by logging in with your Facebook account. It's just as secure, and no password to remember!