Back in the early 2000s, Cam'ron made it cool for men to rock pink and now the fuchsia colorway is making a comeback of sorts. Timberland is coming out with a pink boot that might be a tough sell for most guys, but it's for a worthy cause.

The heritage footwear brand has partnered with the Susan G. Komen Foundation to release a limited-edition 6-inch hot pink boot in honor of Breast Cancer Awareness Month in October.

The boots are flushed entirely in pink with metal lacelets donning the ribbon insignia and Susan G. Komen branding on the tongue. Inside, the footbed has various encouraging words written on it like courage, hero, hope, family, love and fearless.

The Timberland boots will come in men's sizes as well as women’s and kids, so the whole family can support a noteworthy cause. Five dollars from the sale of the shoes will benefit the Susan G. Komen Foundation. In addition, Timberland has guaranteed a minimum donation of $25,000 to the foundation.

The boots will be available on Sept. 27 for $180 at all Villa, David Z and Jimmy Jazz locations.

This is a great way to be altruistic and fashionable at the same time.

Check out the photos below.

[spotted at Stupid Dope]