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Nike Sportswear

Nike Sportswear

Neilson Barnard, Getty Images
Neilson Barnard, Getty Images
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Theophilus London Tours Brooklyn With Nike Sportswear

Nike Sportswear is ramping up to the World Basketball Festival with a new campaign that features a basketball tournament, Manhattan block party and most interestingly, a documentary series that lets an ambassador from each of New York's five boroughs explain why they love their home and how it has influenced their lives. First up is multi-talented MC and songwriter Theophilus London, who the company tapped as the artist representative for Brooklyn.

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