jeans

Vita Coco. Nivea. Cover Girl. These are just a few of the brands Bajan songstress Rihanna has endorsed throughout her storied career. Now the 23-year-old is adding a new campaign to her resume: Emporio Armani Underwear and Jeans. The red-haired pop star serves as the new face for the brand, with actress Megan Fox previously taking the spotlight for the fashion design company...

Jay-Z and his business partners certainly know how to rustle up some cash when it's needed, and that's exactly what they're doing with a new, ultra-exclusive line of denim for Rocawear. 'The Jay-Z Private Reserve Denim Collection' is a direct benefit for victims of the catastrophic earthquake in Haiti that took place in January 2010...