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Soulja Boy Details Digital Media Success to WSJ

Taylor Hill, FilmMagic

Soulja Boy recently sat down with journalist Lee Hawkins for a new segment of the Wall Street Journal’s ‘Weekend Conversations,’ where the 20-year old rapper dropped some knowledge on the benefits of digital media.

The ‘Crank That’ singer explained that launching several personal websites — including SouljaBoyTellEm.com, SouljaBoy.com — and using music sites like SoundClick helped catapult him to success. “I built my name on SoundClick first,” he told Hawkins. “Once I reached the top ten, my plays started to increase after every week. After I found MySpace, I linked my MySpace page directly to my SoundClick account. After I did my first million, my music was in the streets, and I just started doing shows from there.”

When probed about his big plans to out-do the older hip-hop millionaire set — Jay-Z and Diddy — with something unique, he revealed plans to step-up his social media game. “I had thoughts of creating the next social media site, like Facebook or Twitter, and I just wanted to take Facebook, Twitter, Myspace, YouTube, and all that and combine it into one social media outlet and just go crazy with it,” he said. “That’s something that I had thoughts of doing.”

Check out Soulja Boy’s full interview with the WSJ below. His third album ‘The DeAndre Way’ is scheduled for release on Nov 30. The video for the album’s second single, ‘Blowing Me Kisses,’ was recently released.

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