Once known as a gang-affiliated, lanky rapper from Long Beach, Snoop is now the go-to guy for lucrative, but hilarious, ventures, like his endorsement deals with Orbit gum, Boost Mobile and 7-Eleven. Joining the ranks of Ray Charles (see: 'You Got the Right One Baby'), Beyonce, Christina Aquilera and Britney Spears, Snoop is latest celeb to peddle Pepsi.

Yesterday, the beverage company and rapper released a YouTube video of Snoop -- wearing sunglasses and a full-length fur -- reading his version of the classic 'Night Before Christmas.' As expected, Snoop's Christmas story features a cursing Santa, a character named Calvin (convenient) and back-up dancers. Check out the video after the jump.