As Rush Limbaugh's sponsors continue to run for the hills, threatening his advertising-driven income, which has been valued at over $50 million per year, the conservative talk show host has attempted to justify his controversial remarks about Georgetown student Sandra Fluke, blaming hip-hop for "the culture deteriorating."

Last week, Limbaugh called Fluke a "slut" and a "prostitute," for attempting to testify at a House committee on contraception, arguing that women who ask the public to help pay for their birth control should post sex tapes online "so we can all watch."

When criticized for his statements, Limbaugh denied culpability, claiming he was merely parlaying in popular culture's terms. The precedent for Limbaugh's "rapper defense" was set in 2007, by fellow radio personality Don Imus, during the "nappy headed h--s" scandal. However, Limbaugh has taken the tactic a step further, blaming rap music directly for his transgression.

"In fighting them on this issue, I became like them," Limbaugh intoned. "Against my own instincts, against my own knowledge, against everything I know to be right and wrong, I descended to their level."

The right wing pundit continued with his defense. "This is all part of the culture deteriorating, because fewer and fewer people and fewer and fewer businesses and fewer and fewer institutions actually have a moral core, or they're not willing to stand up for their moral core. And you talk about the double standard, one of the greatest illustrations of it is that rappers can practically say anything they want about women, and it's called art. And they win awards for it."

Awards notwithstanding, while rappers have certainly been guilty of their share of general sexism and misogyny, Limbaugh stands alone in his unprovoked, vicious and pointed attack against Fluke. Thankfully, it does not appear that Limbaugh's defense has won any advertisers back, nor has his half-hearted apology garnered him any fans.

"I don't think that a statement like this, issued saying that his choice of words was not the best, changes anything," Fluke responded, on 'The View.' "Especially when that statement is issued when he's under significant pressure from his sponsors, who have begun to pull their support from the show."

Or, as Jay-Z rapped on 'The Blueprint 3' track 'Off That,' "Tell Rush Limbaugh to get off my balls/ It's 2010, not 1864."

Sandra Fluke Dismisses Rush Limbaugh's Apology


Watch Jay-Z & Kanye West's 'N----s in Paris' Video


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