Read Snoop Lion’s ‘No Guns Allowed’ Essay (EXCLUSIVE)
As I write this, my television screen is full of violent and disturbing images from last week's Boston Marathon bombing.
These images of heartbreak, fear, and panic have become way too common and so have the cases of individuals committing senseless acts of violence and parents losing their innocent children.
Right now feels like the right time for us all to come together to stop the violence, which is why I started the "No Guns Allowed" movement.
Growing up in the streets of Long Beach, I've seen the devastation that comes from gun violence firsthand... Homies dead or put in jail at an age way too young. The tragedies that have hit so close to home for many Americans over the last year inspired me to write a song advocating gun responsibility across the board.
The song "No Guns Allowed" is a call to action for people everywhere to come together and help end the senseless gun violence that claims lives every day. I'm not saying I'm against guns, but I'm saying that people need to think about their actions and be responsible for them. It tears my heart to see these people shooting up schools and public places and innocent people becoming victims for no damn reason!
A song like this has to come from the heart, and for me, the message is particularly powerful because I am a father. A lot of the people pulling the trigger haven't lived long enough to experience a long life full of love, but I know there's still time for them to walk in the path of peace.
It's why I asked my daughter, Cori B., to be a part of this song. And why I asked Drake to help spread this positive message. It's more than a song -- it's a unified powerful call to action to end violence and increase gun responsibility. It's a movement that ALL of us can take part in, ya dig?
It's also humbling that an organization like the League of Young Voters Education Fund fully supports my movement. They've created a non-violence campaign in the spirit of "No Guns Allowed" with an online petition on Causes.com.
The petition pushes universal background checks and funding for violence prevention programs. I'm getting down with them to encourage people to use the #NoGunsAllowed hashtag on their social media to help spread the word by sharing personal messages, stories and photos about how gun violence has affected their lives.
I've also teamed up with MTV and Jewelry For a Cause for this "No Guns Allowed" movement. We created a special bracelet engraved with the serial number of an illegal gun recently turned in through a gun buyback in Newark, NJ. A portion of the proceeds from each sale benefits the Newark Police Department gun buyback programs and can be purchased at Jewelry For A Cause.
The time is NOW to reverse the trend of senseless gun violence leading to all of the tragedy we've seen over the last year! The more people who spread this message, the more likely we are to make a difference! By uniting our communities and spreading love and positivity we can bring hope and peace despite the difficult times. Let's end all this negativity and violence and move forward in peace and love with #NoGunsAllowed!
Watch Snoop Lion's "No Guns Allowed" Video