Dressed dapper in a black suit and tie, Lupe discusses the various social implications of the word bitch in Gil Green's clip, which also pokes fun at various rap cliches, including hoochie outfits and soft drink product placement.

"I just wanted to have a conversation, just put it out in the world and then see what happens," Lupe tells MTV of the "Bitch Bad" video. "I think it's something that's very subtle, the idea of it, the 'bad bitch' its very subtle, but it definitely has some destructive elements to it, especially when you look at who it's been marketed towards, and that's why we put the children in the video."

Watch Lupe Fiasco's "Bitch Bad" Video


Best Albums of 2012 (So Far)

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