Contact Us

Ludacris, Jamie Foxx Helm HIV Public Service Announcement

Ludacris and Jamie Foxx have teamed up with the Center for Disease Control (CDC) to promote a new HIV awareness initiative among young African Americans. The two celebrities will lend their star power to the recently launched “I Know” public service campaign, which will target young audiences via social media platforms.

“HIV isn’t his problem or her problem. It’s all of out problem,” Luda says in his first ad. Social networking sites — Twitter and Facebook — will play a big role in the campaign, which hopes to open a dialogue about African Americans under 30 who are at high risk for contracting the disease. The campaign will harp on regular HIV testing, ways to reduce the risk of infection as well as discussion about the stigma of the disease. Foxx and Ludacris will use their own Facebook and Twitter accounts to bring attention to the project, in addition to filming a series of radio and online public service ads.

“The facts are clear,” Luda continues. “African-Americans, especially young people, are being devastated by HIV and AIDS. But there is something we can all do about it. We can and must talk about HIV. So break the silence by having a conversation. Send a text. Update your status. Post this video. Talk about HIV and what we can do to prevent it.”

The new project was spurred by a growing HIV problem in the African-American community. The CDC reports that African Americans who are 13-29 years old, account for half of the new HIV infections in their age group. Visit, or for more information. Check out Ludacris’ “I Know” PSA after the jump.

Recommended for You

Around the Web

Best of TheBoombox

Leave a Comment

It appears that you already have an account created within our VIP network of sites on . To keep your personal information safe, we need to verify that it's really you. To activate your account, please confirm your password. When you have confirmed your password, you will be able to log in through Facebook on both sites.

Forgot your password?

It appears that you already have an account on this site associated with . To connect your existing account just click on the account activation button below. You will maintain your existing VIP profile. After you do this, you will be able to always log in to using your original account information.

Please fill out the information below to help us provide you a better experience.

(Forgot your password?)

Not a member? Sign up here

Sign up for The Boombox quickly by connecting your Facebook account. It's just as secure and no password to remember!