50 Cent made headlines in 2007 for endorsing his "XXX" flavor of Vitaminwater and making million dollar profits when the company was purchased by Coca-Cola. Now Kid Cudi is getting his shine from the enhanced-water brand.

Fans can catch a short clip of Steve Aoki remix of Cudi's hit song 'Pursuit of Happiness,' at the end of Vitamin Water's latest comedic commercial for their "Power-C" flavor. The original song was the third single from Cudi's debut album 'Man on the Moon: The End of Day' which was released back in September. The Cleveland native has kept busy in the past few months, landing a supporting role on HBO's new series, 'How To Make It in America,' in addition to appearing in a recent Calvin Klein ad campaign.

Kid Cudi is also currently at work on his sophomore album 'Cudder: The Revolution of Evolution.' Check out his Vitaminwater feature after the jump.