Jorja Smith Releases Mockumentary-Style Video for ‘On My Mind’ [WATCH]
Jorja Smith is currently music’s “It Girl” thanks to her two singing appearances on Drake’s More Life playlist. Since then, the 20-year-old British singer’s star meter has been on the rise and, thankfully, there's more to come. Smith just released a video for her latest single, “On My Mind,” which is produced by Preditah.
The performance clip features Smith singing her tune while a mockumentary-famous garage crew Kurupt FM films her. According to Smith, she wanted to bring a nostalgic feel to U.K. garage music in the past. "Even though it wasn't shot in Walsall, the video gave me a very nostalgic feel of being at home," she explained to The FADER about the video. "It reminded me of times spent chilling in my friend's flat. We all had such a fun day shooting, the video reflects the mood of the song. Very alive."
Preditah concurs. "Me and Jorja pretty much have the same musical tastes," he said. "The track is uptempo and bubbly which is what I specialize in, and it also has soul and meaning which is what Jorja specializes in."
Check out Jorja Smith's video above and keep your eyes and ears out for this R&B ingenue.