Diddy to Peddle Fragrance Live on Home Shopping Network
Media mogul Diddy has announced plans to make two live appearances on the Home Shopping Network this week, unveiling his two new fragrances and an exclusive Sean John bathrobe.
Diddy will be making his first appearance today, at 11PM EST, debuting his men’s fragrances Unforgivable and I Am King, along with his woman’s fragrance, Unforgivable Woman. His second appearance will be Tuesday, Dec. 1 at 1AM, EST.
“With the help of HSN, I’m going to be coming to your living room for the holidays,” Diddy explained. “I can’t wait to show HSN’s viewers my lineup of Sean John Fragrances for men and women. It’s the perfect time to shop for the holidays.”
The Unforgivable perfume sets will be sold on HSN as part of a Deluxe Holiday Set, which includes a 4.2 oz eau de toilette spray and signature watch. The smaller Classic Holiday Set comes with a 2.5 oz EDT spray and deodorant. I Am King similarly comes with a 1.7 oz EDT spray and After Shave Balm. All purchases come with a Sean John signature bag, and an exclusive robe is also available, to compliment the Holiday Sets.
“We are very excited to partner with Sean ‘Diddy’ Combs and bring to life on HSN the compelling story behind the success of his top-selling fragrances for both women and men,” said HSN CEO, Mindy Grossman. “Offering our customers a wider array of luxurious fragrances has been a focus for HSN as we continue to expand our beauty business. Mr. Combs is a lifestyle icon who will provide our customers with unique experiences and the quality products we strive to deliver.”
This sounds amazing. We hope he throws out some ad libs while selling his smells. A “Take that!” here and there would do wonders for his pitch.