Diddy Diddy's enthusiasm for viral video marketing has become increasingly apparent in the past month. His most recent attention-grabbing scheme came in the form of two short, and laughable clips for Ciroc Vodka -- one of which was filmed in a bathtub -- only two weeks ago.

Now Diddy has debuted a brand new video to announce the upcoming premiere of his new blog. Yes, a video trailer for a blog. If Kanye West isn't already worried about competition from the new 'Diddy Blog,' he should probably start making some improvements soon. According to the media mogul, this new project can already claim a top spot in the blog-o-sphere. "Check out the trailer preview to the most positive inspirational blog in the world!!!!" he tweeted.

The compilation features a scene from the movie 300 and well as spliced shots of icons Martin Luther King Jr. and Muhammad Ali. Check out the trailer for 'Diddy Blog' after the jump.

www.diddyblog.com from Diddy Blog on Vimeo