As New York Fashion Week comes to a close, it appears that Damon Dash is restructuring himself in the fashion game. The former rap mogul recently launch his new online store

The apparel line features high-end clothing for both men and women, and accessories for your four-legged friend.

Among the items available for sale include sweatshirts and coats for men as well as fashion designer Raquel M. Horn’s line of dresses. And for the true rock star in your life, the Pups collection features chew toys for your dog.

We did notice that the listed items are expensive as f--- but not, like, Giorgio Armani expensive, so there’s that. Still, some of the price points will probably shock you.

For example, a "CEO" French terry crewneck costs $150 and a RMH dress will run you $625. Even more expensive is the DD Poppington Four Pocket Military Shacket at $2,000 and a RMH python snakeskin bag is a whopping $3,000.

To view the entire DD Poppington collection, click here.

Are you feeling Damon Dash’s DD Poppington collection? Tell us in the comments below.