Common Delivers a Spoken Word Piece to Help Fight Preventable Blindness [WATCH]
You've really got to give it up for Common.
From respected rapper, to successful actor, to everyone's favorite pitchman, the Chi-Town spitter keeps writing new chapters for himself, and his latest is a new partnership with See America, an initiative created by the eye care company Allergan.
The purpose of See America is to fight against preventable blindness and vision impairment in the United States, and the organizers tapped Common to spread the word through a PSA.
In it, the 45-year-old recites a spoken word piece titled Stand in the Way of Darkness, and he said that he hopes the message speaks loud and clear.
"I'm proud to join Allergan in the fight against preventable blindness," said Com in a press release. "Sight is something that far too many of us take for granted. I hope our message resonates with people across the country, no matter what age or background."
Allergan's Senior Vice President of Eye Care, Herm Cukier, also gave a statement and said he was thrilled to partner up with the Chicago wordsmith.
"We are excited to have joined forces with Common to raise awareness of the important issue of preventable blindness in America," he said. "This video marks the first of many ways in which we aim to educate and engage the public. Common shared our bold approach to life, and we believe that this video will take us one step closer to nationwide appreciation of the gift of sight."
You can watch the new PSA above.
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