The marketing team behind USA Network’s upcoming series, Unsolved: The Murders of Tupac and The Notorious B.I.G, is promoting the new show in a rather unique— albeit macabre— way.

According to TMZ, the cable network posted a billboard near Biggie’s actual murder scene. As you may know, the late Brooklyn rapper was shot and killed on March 9, 1997 at South Fairfax & Wilshire in Los Angeles. The huge billboard is viewable from the intersection and it boasts the tagline, “20 Years. Still Unsolved.”

There’s no word if a different billboard is posted near 2Pac’s murder scene at the corner of East Flamingo Road and Koval Lane in Las Vegas. We wouldn’t be surprised if there is one located there.

Unsolved: The Murders of Tupac and The Notorious B.I.G is a 10-part series chronicling the death of the late rappers Tupac Shakur and the Notorious B.I.G. The program will air on the USA Network on Feb. 27. You can watch clips at usanetwork.com.

You can view the Biggie billboard at TMZ.

Watch Trailer to USA Network's Unsolved: The Murders of Tupac & The Notorious B.I.G.

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