Beyonce Debuts House of Dereon Ad Campaign for Fall 2012 — Photos
The Fall 2012 aesthetic is also a reflection of Bey's personal style, including her newfound love of wild prints, wide-brimmed fedoras and circular sunglasses!
"I am so excited about this autumn and winter ad campaign," Bey's mom and business partner said of the new collection. "The images of Beyoncé are amazing and we had a lot of fun using the festival experience as our inspiration. Like music, fashion has a universal appeal," she said on the HOD official website.