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Attorney Generals Condemn Snoop Dogg’s Colt 45 Drink

Blast has been referred to as a “binge-in-a-can” by Madigan’s office, and compared to similarly controversial caffeine and malt liquor drink Four Loko.

Available in a variety of fruit flavors, Blast contains 12 percent alcohol and is sold in a 23.5 ounce can with eye-catching labels said to look like bubble gum wrappers. Snoop has also been criticized by “alcohol industry watchdog” the Marin Institute for his endorsement of the drink.

“It’s not like our distributors are putting it in the soda section, and these are clearly designated as an alcoholic product,” Pabst owner Daren Metropoulos said, defending his new brand. “We’re not going to be showing up and selling this at schools or anything like that.”

Snoop has yet to comment on the latest round of criticism.

Watch Snoop Dogg’s ‘Sweat’

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